De promodruk in Nederlandse supermarkten is naar recordhoogte gestegen. Uit de jongste cijfers van IRI blijkt dat inmiddels 20,7 procent van de omzet in promotie wordt verkocht. [...]
Promodruk stijgt naar recordhoogte
recorhoogte
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De promodruk in Nederlandse supermarkten is naar recordhoogte gestegen. Uit de jongste cijfers van IRI blijkt dat inmiddels 20,7 procent van de omzet in promotie wordt verkocht. [...]